Making money with your photos
Stock photography
To most photographers, Photography is – and always will be – a keen hobby. Some of us, however, are burning to take the hobby to the next level, and want to start making some cash from it. Perhaps not enough to buy a Ferrari, or even enough to pay the electricity bill, but at least enough to be able to buy a couple of photography toys along the way.
I worked as a photographer full-time for a couple of years, and ended up deciding that the lifestyle wasn’t for me. Even though I jacked in my career as a photographer, I’m still making money off my photos.
How? Well…
Over the years of working as a photographer, I built up a pretty sizable library of photographs. Some of them are covered by some sort of restriction (model release, contract, or otherwise), meaning that I cannot publish them further, and that means they are of no value to me further.
Where I do still make quite a bit of money, however, is by selling stock photos.
A stock photo is an image that someone could conceivably want to use for something. Imagine if you’ve taken a photo of a pretty girl holding a mobile phone to her shoulder, and typing on her laptop at the same time. If you have a model release for the picture (i.e if the model doesn’t mind her photo being used, and you’ve got a piece of paper confirming that), there are a thousand and one uses for the picture. A newspaper may be doing an article about stress. A magazine may need an image to illustrate the dangers of mobile phone use. An job advert might need to appeal to a female audience. The possibilities are endless, but key to all of this is your photo.
Now, think wider. Fabulous landscapes. Extreme macro photos. Portraits of people doing things. Photos you’ve taken of events, actions taken by police, and stuff like that. Let me give you a piece of advice right now: As someone who works in the automotive trade, I can never find enough photos of police making arrests of motorists, of speed cameras, and of speed humps. You’d think it was obvious, but I guess it’s not. Point being? Take pictures of everything around you – it costs very little to keep the pictures on-line, and you never know what people are going to need.
There are people out there making fortunes off photos they have taken of different types of boats, certain plants, and who have libraries of photos of different types of food. You’d be amazed.
Selling your pictures
So what do you need to do to get in on the action? Well, first of all you need to be a pretty good photographer, but that bit is easy – you’re reading the right blog, at least :) From there on, you need to find a way to sell your photos. At first, I used to sell my photos via my own website, being naive enough to think that there would be people out there who would find my photos. In reality, picture editors in newspapers, magazines, and books are two things: a) extremely busy and b) extremely lazy. If they spend 10 minutes to find a photo on a website, why should they trawl the web to find a different photo?
So essentially you need to find someone who can sell your photos for you. It’s slightly counter-intuitive, but think about it: The bigger a website is, the bigger the chances are that a picture editor can find an image right there and then. And more importantly, the bigger the chance is that they will end up buying from you.
I’ve tried a variety of different sites out there, but ultimately I ended up settling on Photo Stock Plus. For one thing, the website has a lot of functionality that others don’t, but most importantly, they took care of me right from the beginning.
You can sell stock photos, which is a big bonus to begin with, but you can also sell prints and gifts featuring your photos to friends and family via a slick eCommerce interface.
Bulk upload tools make uploading your photos easier, and if you decide to go with a pro account, you’ll get all sorts of fancy-arse possibilities, including your own URL, possibilities to pick from a stack of designs, getting special assignments from commissioning editors, good deals on business cards and flyers, and even a press pass (which, personally, I doubt will be worth jack, but then I’ve got a ‘real’ one, so I’ve never tried it).
No reason to be worried about your photos either – The site will watermark them all for you, and Photo Stock Pro keep full track of all of your photos for you. You can set your own prices too, which is exciting in itself – charge too high, and nobody buys, charge too low, and it won’t be worth your time – but I’ll be writing more about that in a future article.
And the really clever bit? They only take a 15% commission, which is next to nothing, compared to some of the other sites out there, and you can try it all for free before you decide if you like it or not. Give it a shot!
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Comments
I tried shutterstock. I think my photos are pretty good, but they rejected all 10 of the initial ones. :(
It’s often worth trying to get a comment from them on why they are rejected – some of the stock services are ridiculously strict, others are a merely ‘fair’.
Good luck, Wade!
I basically had the idea when I was 18 that I wanted to write my own songs. I knew it was going to be a long, tough road, and I was like, if I just begin now, by the time I'm 40, I'll be good at it.
curt
Nike Classic Shoe
Haje
Can you give any more details about the sales on Photo Stock Plus. I've been working in the Microstock field for about 4 years and have accounts on the main sites, but this is a new one to me. I will certainly check it out (and use your link!)
For any other readers interested in following this approach of selling your photos for money, I am pretty open about my results - I currently have around 1500 images online and make around $800 a month in royalties. Not great, but certainly a lot more than I would get from my images if they stayed on my hard drive.
I recently published an eBook Getting Started in Stock Photography that walks beginners (and people with some experience) through all the steps to get started in making money from your photos.
Steve
Photostockplus.com is really interesting in that you get your own website and all kinds of cool marketing tools to promote yourself. Aside form the stock photography options you also get killer event marketing tools and products you can sell.
I wanted to ask if I could get money by putting ads in my gallery. If I get a lot of traffic, that is.
Because selling, for the kind of pictures I take, is a bit difficult. However, getting traffic may be possible. I have been working as a freelancer in street photography, for quite some time, and I got a file with over 3.000 pictures.
Is there any way to take advantage of it?
Sorry for the second post, but I did check out the suggested site. The big difference is that you have to pay to join and keep your images on-line - $499 for a large enough pot of storage space to put large numbers of images onto the site. If that money is quickly returned in sales, then this would be an interesting opportunity, but I searched one of my favorite discussion forums on microstock, and no-one seems to use this site.
Any feedback on the volume of sales you achieve?
Steve
Stock Photo Blog
Hmm, I signed up to Photostockplus.com only to realise the site functions in US Dollars. Useless to me in the UK unfortunately.
They pay contributors via PayPal, which you can quite easily deposit into your UK bank, Tony ;-)
~ Haje
Hi,
Your article on making money is good, but you could have given more avenues like event photography, art photography and loads of others. Maybe you have reserved it for future.
Cheers
I smell something fishy…
Should there be a full disclosure at the end of this article?
The author’s not trying to discretely cash in on referrals is he? Referrals are well and good but doing it w/o full disclosure is sneaky at best, disingenuous at worst and generally stinks of money-oriented bias towards the product he’s pushing.
Why would he “tinyURL” the links so we can’t see the full destination URL?
nope, I’ll stick with Istock and Shutterstock instead, thanks
Hi,
Im new to Shutterstock and I sent in 10 photos and they rejected all ten. Ive tried to uload more weeks afterwards, even months and they still say i cant upload. But they still tell me to keep trying. Am I doing something wrong? Do you have any tips on to get them accepted?
Thank you
Shellee.
Hi,
Im new to Shutterstock and I sent in 10 photos and they rejected all ten. Ive tried to uload more weeks afterwards, even months and they still say i cant upload. But they still tell me to keep trying. Am I doing something wrong? Do you have any tips on to get them accepted?
Thank you
Shellee.
Nice article – 15% commission is really low! I’ll be checking out Photostockplus. I’ve found it quite useful to combine on and offline sales. I sell postcards in tons of local stores and slap an address of my web portfolio on the back so buyers go and order prints!
I just bought an eBook about photos make money. Think it’s a good eBook with relative cheap price. Hope I can make some money while pursuit my hobby =)
Just forgot to share the website name
hanshare.com
I want to know what the world have to say though I still need a full make over,but I think I have what it take to be the magazine modelling.
hi I wanna know when shooting for stock photography. Should I shoot in RAW mode? Because I have tried raw mode but when i open up in PS and lightroom the images turn out differently. Why is that so? Should I be setting Srgb or adobe rgb? I am using a canon 500D with Tamron 90mm. And I wanted to take a clear shot of the close up items but tamron 90mm doesnt allow that at a close range. Should I be using photo stacking? Thanks.
Dan.
Dan
First of all most professional photographers shoot RAW. You need to read much more about this mode so you understand why. It has nothing to do with stock photography but if you are exposing well, your shutter is good, the lighting is perfect, your composition fantastic and you are pretty lucky, then you will have a beautiful photograph that you can sell. But stock companies are very strict. You have to be a very good photographer to sell your images and by your email I can tell that you do not have the experience for that. Read your manual for your 500D and know your camera well. I have a 50D and I shoot RGB. Get some books on photography by top photographers such as Freeman Patterson, Tony Sweet, Adam Jones, and educate yourself. Why are you shooting with a Tamron lens if you have a Canon? I realize that maybe it is your budget but you can always rent a lens from top camera shops to try them out first. I encourage you to join camera clubs in your area so you will be able to bring your photography to the next level. What do you mean by photo stacking? Please explain so I can respond. Good luck!
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